Apple’s new Ad Campaign “Behind the Mac” is featuring people and their stories of how they use their Apple gadgets in special ways. One of the stories featured is that of the legally blind, famous photographer, and disability advocate Bruce Hall.
Bruce Hall was born with only a 5% normal eyesight, severe nystagmus – the rapid uncontrolled movement of the eyes, severe myopia, and a few other conditions. Photography to him is the way he saw the world, for more than 50 years, he wrote in a post.
“I use VO (voice-over, the IOS screen reader) on my iPhone and iPad most of the time. The good news, for me, is that I can see detail at about 3’ from my face. This allows me to study photographs, and look at what I’ve taken or made”, he said.
A few of Hall’s highly selective choices include Nikon D750 with the 70-200 2.8 VR for accurate focusing and Canon G series compact cameras for speed. Even though he is mostly seen with Canon G16, he never forgets to carry the Olympus TG-4. The TG-4 is tiny, waterproof and shoots raw files. He says, “Water is incorporated into much of my photography and I always want something with me I can get wet”.
The California-based photographer, despite his challenges, has achieved a great level of success through his photography, he has published his own book, and he has photos in the permanent collection of the Library of Congress.