Using Big Data has been crucial for many leading companies to outperform their competition. In many industries, new entrants as well as established competitors use data-driven strategies to compete, capture and innovate. In fact, you can find examples of Big Data usage in almost every sector.
Data has also evolved dramatically in recent years; in type, volume and velocity – with its rapid evolution attributed to the widespread digitization of business processes globally. Data has become the new business currency and its further rapid increase will be key to the transformation and growth of enterprises globally.
All companies use data to create strategies, make important decisions and set goals for their businesses. A good data management process will help companies to align strategies and identify areas of growth. And, in today’s competitive environment, being able to make those decisions before the competition, or making the best decision for your business is crucial to growing your business.
It is essential today to know and, more importantly, to understand how critical data (Big Data and/or Small Data) moves through your enterprise. This was the primary reason why Adaptive was established in 2009. It offers standard-based solutions that help organizations better align their valuable information by supporting specific management challenges including Data Governance, Data Quality, Metadata Management, Enterprise Architecture Management and IT Portfolio Management while ensuring Knowledge is retained as systems evolve.
To get more insight of the firm we conversed with; Jeff Goins, CEO
Why was the firm established and what are your offerings?
Adaptive was established to provide a corporate memory, enablement platform to enable key stakeholders to capture, govern, analyze and disseminate knowledge. The Adaptive platform is focused on data governance, metadata management and enterprise architecture solutions. Our initial industry focus was on the financial services vertical due to their ongoing needs for compliance reporting based on the various mandatory mandates that needed to be adhered to.
Adaptive continues its quest to provide a knowledge-based platform to facilitate corporate memory leveraging analytics regarding data, processes and information technologies enablers.
Elaborate about your first project and its success
An early major project involved working with a large financial organization that leveraged the Adaptive capability to understand transition analytics per a merger and acquisition event. Our client was able to understand the “as-is” state of its organization structure and processes and the redundancies and gaps between its data assets and information technologies. This allowed the organization to understand the best “to-be” state that leverages the best scenario of the two entities. This initiative was selected as the most successful project of the year for the company.
Two-way communication is the key. Employees need to feel they have an outlet for sharing their observations and ideas, is this true with your company?
Yes, as a flat organization Adaptive, Inc. regards input from all its employees; from the developer, scientist, sales and client support as key to its winning ways.
How well do your employees know their role in contributing to the team’s and company’s success?
All of our employees are experts in their various fields with 10 – 35 years’ experience being typical and all have a direct understanding of their role and purpose for the company. This has allowed us to exceed in innovation and success with the value proposition to our clients.
Do you agree to this statement?- What makes a best company to work for is a culture of listening to what employees want to do, and a commitment to help them do it
Agree completely. Being an expert means that you understand the situation when issues arise and management empowers our employees to do what’s best for both company and client. Changes are recommended and implemented based on client and employee suggestions.
How do you and your company contribute to the global IT platform and society at large?
Adaptive has a platform that fits nicely in the existing eco-systems that companies have in place. Our ability to “Adapt” to the processes and existing technologies is a big differentiator for our clients. Adaptive is very focused on providing a comprehensive platform for managing data assets. This includes data governance, data quality, data profiling to ensure proper governance and analytics are in place. Many companies do not have the proper insight on the enterprise-wide governance of their data. Ensuring your data policies are in place that links to the various processes for governing and reporting is essential for companies today.
Do you have any new products to be rolled out? If yes, what are they?
Adaptive is heavily focused on linking model-based data capabilities with data driven capabilities providing the semantic layer between metadata and instance data. This will provide our clients a huge advantage in not only governing their data but also leveraging analytics in real-time use case scenarios. Adaptive is providing subscription-based models that include content that allows organizations to leverage best practices.
Where do you envision your company in the forthcoming years?
Adaptive will continue to scale and grow in terms of both revenue and staff through their market leading product offerings and also will be announcing acquisitions that augment its product strategy. They will continue to leverage leading underlying technologies such as graph and triple store technologies in their offerings to link the metadata and instance data layers providing real time analytics. Adaptive looks forward to bringing in content specific to certain vertical markets such as Finance, Healthcare and others.
Meet the ace
Jeff Goins is the Chief Executive Officer of Adaptive. His career spans over thirty years in the technology industry, specializing in the methods and technologies utilized to govern organization’s corporate knowledge surrounding data and IT architectures. Jeff has formed many global alliances throughout his career and continues to focus on working with companies with innovative ideas leveraging the Adaptive technology platform.
Equipped with experience and expertise to understand the business and the technical issues, Jeff creates a vision for developing products and service offerings that address capturing “corporate memory” issues in a repeatable manner. He has been actively involved in developing and implementing strategic planning, business process and data governance initiatives, including “Big Data” and advanced analytics applications. Jeff holds a Bachelor’s degree in Finance and Business Administration from Virginia Commonwealth University.
“We provide innovative solutions that enable enterprises to align their capabilities with strategic intent.”