A technological bomb exploded in the previous century that gave birth to the Internet. This radically changed the process of every interaction in our day to day lives. The world has shrunk to a global village and communication changed in a large magnitude. One such massive change is the development of the e-commerce world.
Today, the world of e-commerce has created a virtual version of the physical world. This includes everything from selling, shopping, and payments. Payments are an integral and pivotal point in e-commerce. There are many payment gateways and solutions available today. But BlueSnap, a global payments technology company, looks at e-commerce a little differently.
Headquartered in Boston, MA, BlueSnap has veteran developers, technologists, and business professionals who are globally minded, customer focused, and constantly driven to innovate. This global technology company optimizes mobile checkout and drives higher payment conversions for businesses worldwide. Apart from its headquarters in Boston, it also has an office in London, employees in California, and R&D data centers in Israel with 100% year-over-year growth.
For a Perfect Integrated Solution
It all started in Israel when the founders of BlueSnap wanted to find an easier way to help Israeli merchants sell goods online. This led to the development of a global online payment service that could accept credit cards, which further expanded into the international market. Much later in 2011, a private equity firm, Great Hill Partners, discovered this team and acquired it. As part of the acquisition, the team moved to Boston and established BlueSnap. In 2014 another private equity firm, Parthenon Capital Partners, invested $50M.
BlueSnap’s focus has always been to build a product that has the same breadth of functionality as its competitors (like Stripe, Braintree, and PayPal). But BlueSnap comes with a welcome change of a less painful experience in terms of the on-boarding process. There’s limited support from other online payment solutions, and they are heavily geared towards the developer crowd. BlueSnap, on the other hand, offers customer consultation to help make sure the customer is getting what they need.
This brings us to BlueSnap’s star solution, the All-in-one Payment Platform. The platform is a single integration to one payment gateway and one merchant account, connected to multiple global acquirers. It is simple, powerful, and drastically elevates shopper conversion. “When people buy online, they don’t care about what happens behind the scenes -- they just want the transaction to happen easily, quickly and securely,” says the CEO of BlueSnap, Ralph Dangelmaier.
Many business owners feel that the payment process should be easy, global, and standardized. Merchants spend countless hours bringing their products to market. They require the technology, tools, and support to create an exceptional buying experience. This is where BlueSnap steps in and provides a one-stop solution for all. It can accept payments through multiple methods such as online checkout, invoicing, subscriptions, virtual terminal, and through marketplaces like eBay.
With BlueSnap, users can integrate with platforms that they are already using. “Don’t change a thing—our payment solution works with hundreds of business platforms, such as shopping carts, ERP & CRM systems, and more. It’s a snap to connect, so you can start processing payments immediately,” explains Dangelmaier.
But today, the competition is harder as there are larger financial companies and startups with a lot of publicity. Nevertheless, BlueSnap is confident that its platform will continue to help companies grow, as online sales and mobile shopping continue to increase exponentially. Considering the sheer size of the market, BlueSnap believes that there will always be opportunities that need unlocking.
Customers Love It!
Today, BlueSnap has many customers who love its platform. Autodesk, Bullhorn, Fleetmatics, Web.com, Continuum, and others are its customers. Here’s a peek at what they have to say about BlueSnap.
“PreSonus is always trying to improve the experience we give our customers, be it with hardware products, software, or our online assets. BlueSnap’s latest technology is allowing us to do that with a great set of solutions that we are excited to use,” Jim Boitnott EVP, Product Services at PreSonus.
“As a fast-growing startup, we needed a global payment gateway that would eliminate the heavy-lifting so we could focus on our product and our customers. BlueSnap was the best solution available. We’re selling around the world and our development team gets to focus on building the world’s best video creation platform,” Oren Boiman, Co-founder and CEO of Magisto.
Ralph Dangelmaier is the CEO of BlueSnap. He is a “FinTech payment veteran” with a wealth of experience creating innovative product solutions for retailers and financial institutions worldwide. He has a strong track record of growing private and public companies, both organically and through M&A activity. Ralph formerly served as the President of ACI Worldwide, a billion-dollar global provider of payment software and solutions. Before joining ACI, Ralph was the CEO of P&H Solutions who in 1997 pioneered internet banking for businesses. He grew the VC-backed company to be the leader in the space. His career has focused on using technology to innovate and simplify payments for businesses and consumers around the world.
Ralph has authored numerous articles leading to television and speaking appearances, including features on Bloomberg, NPR, 21st Century TV with Donald Trump Jr., WEEI Radio with Barry Armstrong, World Business Review with Alexander Haig, New England Cable News, PYMNTS.com, and Cowen PayFac Reporting. He has also written popular guest posts in TechCrunch, GigaOm, TechCity News, and VentureBeat. His other speaking engagements include Zuora Subscribed, PYMNTS Innovation Conference, Card Not Present Expo, Mass Innovation Technology Exchange (MITX), Mobile Monday, TiECon East, Sibos, Goldman Sachs Future of Finance, William Blair, Gerson Lehman Group, Citi FinTech Conference, and Pacific Crest.
“We believe every customer has the right to a seamless online experience and the ability to purchase easily, quickly, and securely.”
“Today, with so many options, market expectations are too high to settle for less. Which is why our merchant success is truly our success.”