The logistics environment is constantly evolving. To face the operational challenges head-on, there should be state of the art software that makes user’s life easy. But most of the software available in the market today require the end-user to follow clunky processes and has poorly designed user interfaces.
With simplicity as Infolog’s core focus, they crafted the Infolog Logistics Suite software. Simplified workflows and easy-to-use user interfaces ensure better productivity. Having a global footprint has helped the company understand various cultures and business environments, which is reflected in their service.
How did it all start?
In 2013 a team of specialized veterans with more than 15 years of accumulated experience joined hands and founded Infolog. Their intention was to cover a wide range of end-to-end Supply Chain needs. Headquartered in Singapore, the company has branch offices located in Indonesia, Malaysia, Myanmar, & Vietnam.
Today, the company has become a global software provider, servicing over 90 customers with 160 sites in 8 countries.
Leading a multi-national business
Entrepreneurship is the driving force behind creating and growing new businesses. Yet, entrepreneurs are also the people holding themselves back. One can’t expect to grow a business with the same skill-set that one acquired while launching a business, therefore an entrepreneur must remain a student and continue to acquire necessary skills that are needed along the journey from someone who is leading growth.
It is common practice for CEOs to dive into mundane day-day activities of the organization and micromanage everything. Sometimes, growing the business is about letting go of a few tabs and prioritizing more important tasks at hand.
“To grow our business, we need to learn to delegate properly, trusting our management team and giving up day-to-day control of every detail at different stages. It’s all too easy to stifle creativity and motivation with excessive interference. As the business becomes more complex and more demanding, we also need to improve our time management skills and learn to focus on what’s really important for our business.” - Richard Goh, CEO of Infolog
Secret behind the rapid growth
Shareholders must align with the company’s goals to have smooth functioning, and stimulate growth. The company has a unanimous voice about each branch’s roles and responsibilities, work-life balance, project issues, etc.
We interviewed Richard Goh, Founder and CEO to get to the bottom of the company’s success
Why do you consider your company as fastest growing?
The growth of the company depends not just on the value of our solutions nor our ability to draw in clients, but on a good team and how much we can streamline our processes to make sure that everything moves properly and efficiently. In Infolog, we provide a safe environment for employees to think out of the box and ensure that there is a good support structure for them to lean back on.
Brief us about your products and services.
INFOLOG Logistics Suite is a holistic systematic solution that is created to manage, track and control operations. By integrating the best of technology, INFOLOG Logistics Suite can help vastly improve operation efficiency, cost-effectiveness, keep track and protect your assets at all distribution operation level. The solutions we provide include WMS (both distribution and 3PL), TMS (asset and non-asset based) as well as Haulage and Drayage solutions.
How much effort had you put forth to handle customers' ever-changing requirements?
Infolog treats every client uniquely by understanding their ways and expectation of system implementations. Our team of dedicated veterans have enough experience to face challenges on a daily basis and can deal with any circumstance during the implementation, be it a standalone implementation or even a global rollout.
As professionals who dealt with a myriad of logistics software implementation issues, we strongly believe that there is a solution to everything. We do our best to understand the challenges customers face thoroughly and assist with providing the best solutions that we have. Customers can rely on our team professionalism and hands-on experience to help them incorporate technology into their business and propel it to greater heights.
About the Brainiac
Richard Goh, CEO founded Infolog in 2013 along with a team of specialized veterans and his 25 years of experience in the software and logistics industry. He began his career as a Software Engineer and later became the Sales Director. Through his vast experience, he dealt with projects of different scales and variations. He ensures that simplicity remains intact with the company’s philosophy as they embrace technology and incorporated it into the Logistics and Supply Chain software. And the results are awe-inspiring as the workflows and information visibility streamlined and impacted productivity by large.
“We believe in the art of simplicity. We are all about increasing your productivity through simplified workflows and easy-to-use user interfaces.”
“Simplicity is the ultimate sophistication”. This quote by Da Vinci best describes the company says the CEO of Infolog, Richard Goh.