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Cover Story: Best 30 Companies of the year 2018


ciobulletin panopto eric burns co founder ceo

Panopto: A Video Platform Built for the Specific needs of Businesses and Universities

The media today has undergone monumental transformations that have shaped the modern society. The audio-visual medium combined with the new media and IoT devices carry immense power to influence the viewer. Additionally, the tech gears used to create a video have advanced tremendously. This is why many business organizations are making use of videos to get the message across.

Videos have also become an integral part of education as well. Today, using the visual medium in educational institutions has also changed how the students study and understand the educative material. Research studies have proved the high number of benefits of using videos for education. For one, there is a high retention power among the students after watching an educative video.

This is why Panopto is helping to create videos for business and universities. Panopto provides a platform that takes the easiest way to manage, live stream, record, and share videos across any organization. Simply put, Panopto makes video learning easy!ciobulletin panopto cover 2018

Easy Working

“We're video nerds. We spend our time thinking about codecs, containers, media pipelines, and speech recognition. Why? So that you never have to,” says Eric Burns, the chief executive officer of Panopto. The company is an easy-to-use all-in-one video platform. “With Panopto, you’ve got a single tool for video management, recording, live streaming, inside-video search, quizzing, analytics, mobile, and more.”

When it comes to video content management, Panopto securely centralizes and streams the voices. It then creates playlists, optimizes playback and measures the viewer engagement. Panopto’s video CMS is purpose-built for managing video content, making it easy for anyone in your organization to find and stream all of your video assets online. Best of all, Panopto integrates with your existing LMS, CMS, CRM, and other internal IT system.

Here are the steps in which Panopto works:

  • Recording Video

Capturing video feeds from any camera and any screen, including smartphones and tablets. Panopto even records videos from multiple feeds simultaneously. Panopto proudly notes that it is the only video presentation software that can handle virtually any recording task. It doesn’t matter how simple or complex it may be. If you’re a first-time user, it’s made easy for you to be up and running in minutes. At the same time, it’s powerful enough for AV teams to stream professional-quality, multi-camera presentations.

  • Live Video

There are live broadcasting and webcasting with Panopto. The company can broadcast to ten viewers or ten thousand, with just a click and delivers professional-grade live streaming. With Panopto, you can securely live stream your video to any web browser without the need for special software. It doesn’t matter if you’re webcasting an international conference to tens of thousands, or just a weekly meeting for a dozen teammates, Panopto makes it easy to set up and share a professional quality live webcast.

  • Video Search

If you’re looking for that one particle word that was spoken or shown in a video, you can search across the entire video library and inside videos for it. Panopto helps the viewers find exactly what they’re looking for without tagging the videos. Panopto has developed a Smart Search that automatically indexes every word spoken or shown on-screen. This enables the viewers to find and fast-forward to the exact moment in videos where their search was mentioned. Whether the video was created with Panopto or not, every video uploaded to a user’s video portal is searchable.

  • Integration

With Panopto, you can connect your video library into your LMS, CMS, SSO, internal portals, and a whole lot more. Some of the platforms where you can easily integrate with Panopto are SharePoint, Salesforce, Jive, Saba, BlueJeans, Canvas, Blackboard, Universal Capture Spec, and more.

  • Mobile Video

 You can put your entire video library in your pocket with native apps and automatic device detection from Panopto. When anything says “Support mobile video,” it should mean more than just offering picture-in-picture playback. With Panopto’s mobile video platform, users can easily record videos, schedule new recordings, approve new videos, search your entire video library, and share videos all from your smartphone or tablet.

  • Service and Setup

The entire team at Panopto is out there to aid and help for the initial implementation, training, ongoing technical support, and anything else where help is required. For three years running, Panopto has earned a 99% customer satisfaction rating. The team members are always there to help with any initial implementation, training, ongoing technical support, and more. Moreover, there is real support from real people, with standard in every license. Panopto has an additional 99.6% satisfaction rate to prove it.

Fast Facts

  • Panopto serves more than 5 million end users in businesses and universities around the world
  • It hosts more than 5 million videos in its cloud
  • There are more than 100 year’s worth of video streaming every month
  • Panopto is recognized by Gartner as a Leader in video content management for 3 years consistently
  • The company is recognized by Forrester as having “the best support for video search”
  • It is named as one of the 10 Most Innovative Companies in Education in 2017 by Fast Company
  • It is one of the fastest-growing technology companies in Deloitte’s Fast 500 list
  • Panopto has consistently received over 99% customer satisfaction
  • It is home to more than 100 employees in Seattle, Pittsburgh, London, Hong Kong, and Sydney

Videos for Education

Interestingly, 20 of the world’s top 25 universities choose Panopto. “At Panopto, we believe that video can have a transformative effect on learning,” explains Eric. “So we build a video platform that helps businesses and universities improve the way that they train, teach, and share knowledge.”

Panopto provides video content management solution. With this universities can centrally manage any recorded lectures, additional classroom videos, and even 3rd-party media assets in a secure, searchable video platform that integrates with the LMS. When it comes to lecture capture, Panopto has made it easier and more flexible with its small departmental deployments to campus-wide installations.

Moreover, users can enable faculty to record and share flipped classroom videos from anywhere, using any laptop, tablet, or smartphone. There is also student recording where they can record presentations, assessments, and more. With private assignment folders for students, Panopto makes video easy to use for classroom assignments.

Panopto enables more time for active learning by adding new options for student activities, making course videos interactive, and bringing more of the outside world into the classrooms. Students and other users can also record lab demonstrations, patient role-play scenarios, mock courtroom trials, field demonstrations, and more. All this is possible with Panopto’s multi-camera and mobile recording features.

Life at Panopto

Panopto’s continued belief that a video can have a transformative effect on learning has led the way into building this video platform. The platform helps businesses and universities improve the way that lecturers and professors train, teach, and share knowledge. There are more than a hundred employees at Panopto spread across six locations worldwide. Moreover, there are over 5 million end-user audiences.

For its endless service in the business and educative fields, Panopto has received the industry recognition for its innovation, rapid growth, and company culture. And speaking of culture, Eric says, “We believe we’ve struck the perfect balance between scrappy startup and established enterprise.”

At Panopto, there are many benefits and resources of large companies, yet, it moves quickly with its tightly-knit team and casual atmosphere. The team at Panopto believes that they’ve just scratched the surface of what’s possible with video learning. The people here are down-to-earth and smart who roll up their sleeves to create wonders and are always excited to face big and exciting challenges.

Continued Success Guaranteed

The reason for its popularity is because the video platform is easy to administer and flexible for the faculty. Best of all, with Panopto, the industry’s best-rated customer service comes standard with every license. The Panopto team is ever ready to help with initial implementation, training, ongoing technical support, and more.

This is what Jimmy Lieu, the director of information technology and services, University of Pennsylvania Wharton School of Business had to say about Panopto, “There are so many products out there that promise great capture, but no other solution delivers support and management like Panopto.”

Meet the Innovator

Eric Burns is the co-founder and CEO of Panopto, where he’s responsible for the growth and management of the North American business and the worldwide product development organization. Eric has spent his career building massive-scale digital media libraries and innovating in the fields of distance learning, multimedia search, and video streaming. Before founding Panopto, he was a senior engineer at Microsoft Corporation working on Windows services. He received his Bachelor of Science from Carnegie Mellon University, where he oversaw the design, development and implementation of digital library and parallel computing platforms. Eric also serves on Panopto’s Board of Directors.

“We're video nerds. We spend our time thinking about codecs, containers, media pipelines, and speech recognition.”

 “We build a video platform that helps businesses and universities improve the way that they train, teach, and share knowledge.”

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