These days more and more applications are finding a way inside the mobile device ecosystem. High end phones and tablets are designed to provide secure, innovative capabilities. Over a billion people carry mobile devices that have more computing power than most laptops and create a seemingly critical crossroads of security and productivity.
Today’s smartphones and tablets provide the opportunity for exponential mobile penetration, opening up new avenues for the ISV’s to boost mobile solutions as an extension to their existing enterprise offerings. This is a huge opportunity today and moving forward will become the basis for achieving a higher level of growth in the software design market.
Mobile devices should provide every organization a competitive advantage in today’s businesses. Most employees from the sales team to the CEO are mobile, and yet, there is a constant trade off between productivity and security. Since 2013, SyncDog has protected organization’s data real-time and across all mobile devices so that employees can be anywhere with increased productivity and security.
Highlights from our conversation with Mr. Gyllensvaan, Founder and CEO of SyncDog:
Could you tell us the purpose behind establishing SyncDog?
I realized the need for ongoing disruption in the BYOD industry. Given my passion for the enterprise mobility space and my background - having founded and sold two successful mobility startups, launching SyncDog seemed like a natural endeavor.
What learnings helped you to set this company up?
With the diverse background of our leadership team, we have a thoughtful blend of start-up and large company experience to get the best of both worlds.
What drives/inspires you to excel in your field of business?
The challenge of understanding what businesses need and how technology can meet those needs inspires us daily to excel in the MDM industry.
Are there any trigger factors/events/individuals that have played key roles in shaping your organization’s roadmap?
As I mentioned before, relationships matter. Our clients are our primary focus. Through listening and constant innovation, we deliver value to our clients and look ahead to what our clients will need in the future.
What was your first product launch and how has it been helpful?
Secure.Systems™ was the first product launched and focused on supporting highly regulated industries like healthcare and financial services. We have found that our solution is attractive in those areas and a whole host of other sectors that keep finding us and are blown away by the value we add.
How did your first product launch go about? How successful did it turn?
One of our core goals is to deploy easily and quickly with our clients. Once a CTO or CIO is ready to switch, we can have our application deployed very quickly as well as the ownership of the crypto from end to end. Our first project was very successful because we could deploy easily and add value immediately on the ground via increased employee productivity and security. Companies have a false sense of security when it comes to their security – they think their mobile devices are secure, when in fact they aren’t.
What do you think are your customers’ expectations?
Many of our clients are interested in finding a new way to implement BYOD. SyncDog was built on the vision that organizations and employees can have security and productivity, and not sacrifice one for the other. In reality, we know customers want their data protected; it is less about protecting the actual phone. It’s the data that matters. That is why we built Secure.Systems™, to protect the data and yet provide a partitioned and secure space for people to do work across their business applications in a safe space.
What were the grounds on which you have expanded your company and its offerings over the years?
We continue to invest in innovation and development to stay at the forefront of the MDM market. Our solution also takes into account that companies like SAIC and others do not want to rewrite their code everytime they want to securely embed and deploy a new application. SyncDog minimizes the need to rewrite code, which saves time and money.
What advice would you like to give your peers?
The success of a start-up is based on who you know and the quality of the start-up’s work. Since we are taking on big industry giants like Blackberry and AirWatch, a big focus is growing awareness, building relationships, and driving adoption. Once a company sees what we can do, and how we truly disrupt the mobile device management industry, they want to switch to SyncDog.
What do you feel fresher’s and peers need to keep in mind to figure out a place for themselves in today's marketplace?
It is critical to know your customer, have a clear message and be visible. Companies that provide unique value and continue to focus on the customer are more likely to be relevant.
How distinctive is your organization?
One of our great differentiators is agility; we can quickly update, innovate, and deploy enhancements. In addition, the expertise of our team separates us from many competitors; we have leading technologists working on SyncDog solutions every day to be at the front of the pack as far as capabilities.
What do you feel are the reasons companies are left behind?
Companies Don’t Solve a Critical Pain Point
Our application, Secure.Systems allows users to be secure as well as productive. For companies that work with many clients, each application can be white-labeled. This means if you are a consultant, or work at a law firm, for example, you can keep all of your client work partitioned on the phone and make sure confidential information is not accidentally shared.
Companies Don’t Truly Disrupt the Market
We believe in our solution and are passionate about bringing BYOD 3.0 to the market. Most companies say they do BYOD but in reality, they do not provide the same security and productivity that SyncDog provides.
What is a typical day in your office like?
We work every day on innovating new solution, checking on clients, and working to build our pipeline of demand. We have people approaching us for really complex mobile workforce problems and we are excited that we can solve them. So many organizations are mobile and yet they cannot solve problems via their mobile devices. We are changing that.
What is your focal point?
Our main focus is on the innovation of our mobile device management technology so we can continue to lead with the solutions we offer. We want to continuously set and raise the bar in the BYOD and MDM space.
'It is difficult to start a venture. But far more difficult to maintain it' - How would you and your team interpret this saying?
It is important for any organization to keep momentum and build the underlying structure to scale. It is often compared to flying a plane while you are building the engine. Given the experience of the team, we are looking forward to balancing aggressive and intentional growth.
How do you and your company contribute to the global IT platform and society at large?
We want to challenge the status quo. Many companies believe they have the best BYOD or that it is hard to switch - we want to disrupt that thinking and let security and IT teams know that not only can they have a more secure solution; they can get more productivity out of their team.
SyncDog announced it has won The Intelligence Community (TIC) Change-Agent Award for innovations in securing enterprise data from enhanced risk due to the mobile device practices of Bring Your Own Device (BYOD) and Corporate Owned Personally Enabled (COPE).
More than 250 companies were nominated for awards at the TIC Awards Gala, a black-tie event held in November in Washington, D.C. Within the Change Agent award category, there were nearly 90 companies nominated. The TIC Change Agent award was given to SyncDog as an example of a small independent software vendor (ISV) that had customer use cases that were unique and innovative. SyncDog provided TIC with a couple of customer use cases in government and healthcare that were exemplary of these traits.
“SyncDog is addressing the risk brought on by BYOD and COPE with a new and unique way of doing things,” said Jonas Gyllensvaan, SyncDog president and CEO. “The flexible deployment options we offer lead to more successful installations and simple, affordable per-seat pricing, and as a result, we are creating new choices for government and industry for enterprise security,” he added.
Gyllensvaan continued: “Because of this flexibility and affordability with our Secure.Systems™ product, we are able to address another high-risk vulnerability that few ISVs are thinking about in this manner, the IoT (Internet of Things). As an industry, we don’t think of IoT as a vehicle for malicious operations, but a breach is coming that we must be prepared for.”
TIC offers on-demand platform for security and is a social network for InfoSec professionals in intel gathering, translation, geopolitical consulting, and more. TIC was established in 2013 as a LinkedIn group and was founded by John Goodenow, a licensed Private Investigator for corporate and private clients since 1995, specializing in surveillance.
“SyncDog is the type of ISV we were looking for in a recipient for the Change Agent award,” said Graham Plaster, TIC president and CEO. “The innovation of their container as a secure workspace for government and healthcare, coupled with their approach to securing IoT M2M modules puts them far ahead of other vendors we looked at in the mobile security vertical.”
Do you have any new products ready to be/getting ready to be rolled out into the market?
We are constantly innovating, right now Secure.Systems™ is active and ahead of the market with its capabilities, so we are focused on increasing adoption.
Where do you see you and your company a couple of years from now?
Working in multiple verticals and doing very cool and meaningful work across financial services, emergency services, healthcare, and more.
Embrace the brilliance
Jonas Gyllensvaan is the Founder and CEO. He is an information technology leader with a career that reflects entrepreneurial vision and leadership. He advises other businesses with his understanding of how technology and business intersect in a way that drives growth and positive performance outcomes. His work involves engaging with executive leaders, technologists, and others to introduce new ideas and implement transformative projects. He has worked in over a dozen countries to introduce strategies and tools to facilitate improved operations for both public and private entities, as well as government agencies.
“We are a leading ISV for building mobile frameworks that extend app functionality to devices while securing corporate and Government networks from mobile-endpoint threats.”
“Our product Secure.Systems™ is a natural complement to security and compliance auditing initiatives to satisfy the mandates of HIPAA, GDPR, PCI DSS, GLBA, FISMA, and other laws/standards for data security.”