Intoact International: The Leader in Practical Digital Marketing Training, SEO Services & Expert Consultancy for Exceptional Business Growth

Success in the digital world isn’t just about keeping up—it’s about staying ahead and making a lasting impact. The right strategy can transform a business, turning an online presence into real growth and engagement. But digital marketing is more than just posting content or running ads; it’s about understanding the landscape, leveraging the right tools, and making data-driven decisions that drive results. True mastery requires more than theory—it demands hands-on expertise, industry insights, and guidance from professionals who have been there before.

That’s where Intoact International comes in. With over nine years of experience, Intoact is a trusted leader in digital marketing education, offering certified training programs and tailored consultancy services designed to help individuals and businesses thrive. Accredited by the Digital Marketing Institute, Intoact blends practical learning with strategic expertise, ensuring that every participant gains real-world skills that translate into measurable success. Whether you’re looking to refine your marketing approach or build a thriving career in the digital space, Intoact International provides the knowledge, tools, and support to help you achieve your goals.

Elie Sarkis, Co-Founder and Managing Partner of Intoact International, spoke exclusively to CIO Bulletin, sharing insights into his company’s mission and how he and his team are helping clients unlock their full potential in digital marketing.

Interview Highlights

Intoact International has established itself as a leader in digital marketing training and consultancy. What inspired the founding of the company, and how has the journey evolved over the years?

Intoact International was founded with a clear mission: to bridge the gap between knowledge and application in digital marketing. Recognizing that many training programs focus heavily on theory without real-world application, we set out to create a learning experience that is both practical and impactful. Over the years, we have grown to become leaders in digital marketing training and consultancy, helping individuals and businesses build strong marketing strategies that drive results.

Your courses are accredited by the Digital Marketing Institute and recognized by KHDA. How does this add value to your students and clients, and what sets Intoact apart from other training providers?

Our accreditation by the Digital Marketing Institute and recognition and attestation by KHDA, the Knowledge and Human Development Authority in Dubai, ensure that our courses meet high industry standards and provide globally recognized certifications. This gives our students and clients the confidence that they are learning from a reputable provider. What sets Intoact apart is our focus on hands-on training and real-world case studies, which go beyond standard course materials to deliver practical expertise that can be applied immediately.

The Middle East is experiencing rapid digital transformation. What unique challenges and opportunities do businesses in this region face, and how does Intoact help them navigate these changes?

The Middle East is undergoing a significant digital transformation, and businesses in the region face challenges such as adapting to new consumer behaviors, integrating the latest digital tools, and staying competitive in an increasingly online marketplace. Intoact helps businesses navigate these changes by either equipping professionals with the latest marketing skills and strategies, enabling them to make data-driven decisions and effectively connect with their audiences, or providing consultancy services.

SEO remains a cornerstone of digital marketing. What are the biggest misconceptions businesses have about SEO, and how does Intoact’s approach ensure sustainable success?

One of the biggest misconceptions about SEO is that it delivers instant results. Many businesses expect to rank at the top immediately, not realizing that effective SEO requires a strategic, long-term approach. At Intoact, our approach focuses on building a strong foundation through technical optimization, high-quality content, and data-driven strategies that drive sustainable growth.

We follow an SEO strategy with advanced technology, designed to boost the ranking of specific categories or services on the website, increasing leads and sales from organic searches. Each page is treated as a project with an unlimited number of keywords, rather than being restricted to a set number. All keywords related to the service or product category, as well as the homepage, are optimized to reach the first page on Google.

Rather than relying on short-term tactics, we ensure our clients achieve lasting visibility while increasing organic traffic, leads, and, most importantly, sales.

Hands-on learning is at the core of your training philosophy. Can you describe how your practical and applied approach enhances the learning experience for professionals and businesses?

Our hands-on learning approach is what truly enhances the experience for professionals and businesses. We integrate real-world projects and case studies into our training, allowing participants to apply what they learn immediately. This practical experience not only reinforces learning but also boosts confidence in implementing digital marketing strategies effectively in their own work environments.

Most importantly, we offer our students ongoing support during the program, allowing students to ask questions any day, any time, and receive a direct and private response. This ensures they apply everything correctly and gain confidence in their learning.

Intoact offers both public and private courses. How do you tailor your training programs to meet the diverse needs of professionals, startups, and large enterprises?

Intoact offers both public and private courses to cater to a wide range of professionals, startups, and large enterprises. For individuals looking to improve their skills, our structured courses, which include social media marketing, SEO, Google Ads, and more, provide step-by-step guidance. For companies, we offer customized training solutions tailored to their industry, challenges, and business objectives. This flexibility ensures that our programs deliver relevant and actionable knowledge, aligning directly with their business needs and goals.

You emphasize that people are the biggest asset. How does Intoact foster a learning environment that not only enhances technical skills but also empowers individuals for long-term career growth?

We believe that people are the most valuable asset in any organization. At Intoact, we foster a learning environment that not only enhances technical skills but also encourages professional growth. Our culture promotes continuous learning, critical thinking, and problem-solving, ensuring that our team members not only refine their expertise but also develop leadership skills that drive long-term career success.

Looking ahead, what’s next for Intoact International? Are there any upcoming innovations, partnerships, or expansion plans that you’re excited about?

Looking ahead, Intoact International is set to expand its training, SEO, and digital marketing consultancy services into more diverse markets while introducing specialized courses tailored to emerging trends in digital marketing. Our goal is to remain at the forefront of digital marketing education, providing valuable insights and training that equip professionals and businesses for success.

Meet the Stalwart Leader behind Intoact International’s Success

Elie Sarkis is a notable figure in the world of digital marketing, with a career spanning over a decade. With a relentless commitment to innovation and excellence, he has risen to prominence as a seasoned professional, shaping the digital marketing landscape worldwide.

Elie has dedicated his career to helping individuals and businesses master digital marketing through practical training and consultancy. His expertise spans a wide range of digital marketing topics, including strategy, SEO, content marketing, and social media. Additionally, his work across various industries has equipped him with a deep understanding of different market dynamics and challenges.

Under his leadership, Intoact International has grown into a trusted provider of high-quality digital marketing education and services. With an unwavering commitment to excellence, Elie continues to be at the forefront of digital marketing innovation, leaving a lasting impression on the industry. As a trusted leader, consultant, and educator, he remains dedicated to shaping the future of digital marketing and empowering professionals worldwide to achieve their goals.

“Our goal is to remain at the forefront of digital marketing education, providing valuable insights and training that equip professionals and businesses for success.”