Strategic operating unit, Kyu acquired majority stake in Kepler, an independent provider of digital and database services to fortune 500 clients.
Kepler Group holds around $ 300 million in media spend and their clients are American Express, J. Crew, Bed Bath & Beyond and 1-800 Contacts. The company has its own platform ‘Kepler Intelligence Platform’
“Kepler continues to be one of the fastest growing digital marketing services companies because the company exemplifies the future of scientific marketing,” explained Michael Birkin, CEO of kyu.
The Kyu collective acquired other companies like Sid Lee, IDEO, Red Peak Group, Digital Kitchen, SYPartners and others.
Michael added that its portfolios are leaders in different areas, working together they can satisfy all their clients by achieving triumph in today’s more personalized, tech driven marketing environment.
CEO of J. Crew said Kepler is extraordinary and delivers timely value which is admirable. Kyu feels through Kepler they can obtain Kepler Intelligence Platform which is a proprietary database, decisioning and workflow management tool that automates the media buying process from ad creation to targeting.