Customer engagement platform, Mapp, released a Digital Marketing Playbook that provides marketers and agencies with 100 tactics to improve their digital marketing to increase engagement and grow revenue.
This tool is free of cost and is an interactive tool which provides straight-forward and easy-to- execute digital marketing tactics that have provided confirmed results. The tool takes care of website personalization, email automation, mobile and social media, paid media and in-store activities.
The Playbook creates simple steps to map out their digital marketing activities:
Ricardas Montvila, Senior Director, Global Strategy, Mapp, said: “There are many things you can do to improve your digital marketing. It can be mind boggling to identify the opportunities that will provide the greatest uplift with the least amount of time and generate the biggest ROI. This Interactive Playbook was created to inspire marketers and agencies, as well as to guide you through the prioritization process.”