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Google the biggest digital marketing platform in this world is now taking a stand on filtering out all the fraudulent ads that feature on its website. Google will now implement strict measures to prev... Read more
Spotify is trying out something new in its digital marketing strategy that others would not dare to. It will be allowing its free users to skip ads. This feature will be applicable to both audio and v... Read more
The Alibaba Group Holdings has bought a small stake in the digital marketing company Focus Media to contribute to its own digital marketing campaigns online. Alibaba Group Holding Limited is buying 6.... Read more
In January this year, Facebook had imposed a ban on cryptocurrency based advertisements, now it is reversing its stance. It will now allow some approved advertisers to promote crypto businesses and ex... Read more
AT&T in an effort to step up its digital marketing efforts has acquired AppNexus. The telecom giant is intent on growing its rapidly expanding business and with this acquisition is already working... Read more
Facebook has killed the “Trending” section citing lack of usage as the cause. “Trending” was introduced in 2014, as a way to help people discover popular trending topics. The c... Read more
Gannett Company Inc. is acquiring a digital marketing software company WordStream. WordStream is getting purchased at $150 million, which will be split in two segments, 150 million payable in ca... Read more
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