50 Most Innovative Companies to Watch 2021
CIO Bulletin
While there are a lot of investment options today, private equity real estate remains one of the most excellent ways for individuals and investors to generate passive income. It provides a unique opportunity to diversify the investment portfolio without taking on the day-to-day management of direct ownership. There are a lot of benefits in private equity real estate. Investors who might not be comfortable investing in large commercial real estate can invest in private equity real estate, diversifying their portfolios. Moreover, it has an added advantage — a single fund can be flexibly invested into multiple assets instead of one commercial deal. 33 Holdings is a prominent private equity real estate firm based out of Atlanta, Georgia. It operates worldwide with investments and people in North America and Asia. The company seeks to generate attractive risk-adjusted returns for its investors across cycles and over the long term.
The company focuses on investing in value-added and opportunistic real estate investments to return medium-to-high-risk/medium-to-high-returns to the investors. In choosing this line of business, the company’s Founder and CEO, Sanjay Raghavaraju, says, “I have always intended to build an asset-based business, and a private equity real estate company (33 Holdings) provided me that vehicle to build a fully vertically integrated company while creating impact in the communities and making returns for our investors.”
He adds, “I am very happy to be a game-changer as we recruited the right principal and leadership folks on the team who have the same alignment and values to help us drive the mission with a common vision.” There have been many hurdles & challenges for the company initially, but the belief to stay focused on the larger mission has helped 33 Holdings overcome the hurdles, and the team has built a fully vertically integrated platform hedged with real estate across multiple asset classes.
The Company's approach in the competitive market
33 Holdings is a boutique private equity real estate firm that focuses on wealth building for investors while creating impact in the communities it operates in. While the company doesn’t compete with anyone out in the market, it aspires to compete with itself by creating a better version of itself. Due to its unique position in the marketplace, the company can offer wealth creation opportunities through its private equity model to retail as well as institutional investors. To become a successful private equity real estate firm, the company is building a purpose-driven private equity real estate company, serving the needs of its employees, partners, stakeholders, customers and clients while exceeding their expectations.
The strategy of 33 Holdings is to invest in value-added & opportunistic real estate investments to return medium-to-high-risk/medium-to-high-returns to the investors. The company seeks to acquire high-quality investments at discounts to replacement costs. It then improves the properties through hands-on management and targeted value-added initiatives. These efforts result in solid returns for investors and strong economic assets for the communities. The company’s real estate portfolio includes Residential –Single Family, Commercial – Office, Multi-Family Industrial Outdoor Storage assets acquired via distressed or developed from raw land.
The team handles every aspect of the transaction for the clients. It could be called passive investing, but this is possible only because the company solves to do the heavy lifting. A client is always aware of how their entire portfolio is performing, as the team keeps the clients engaged after they purchase their investment properties. The clients also get a portfolio advisor, who shares their investment goals and also chooses and closes their property.
The business experience and future ahead
The company has more than eight years of experience in residential and commercial properties, has seen multiple market cycles, and has built a nimble & resilient organization going through the many challenges of building a fully vertically integrated private equity real estate company. 33 Holdings has been at the forefront of the Single-Family Rental Industry and continues to be a market leader in the Southeast US, executing on Residential Build/Fix 2 Rent/Sale Properties.
33 Holdings is based in the Southeast (Georgia, Alabama, and Florida). Consequently, this area is favorable for the growing economy given the influx of people migrating from various parts of the US to the sunbelt region (i.e. the Southeast). The company also has major expansion plans in the future, as it aspires to grow into various asset classes with the opportunities presenting itself in the post-pandemic world. One of its most imminent expansion plans is the Build 2 Rent Single-Family Rental & Industrial Outdoor Storage Markets.
Meet the CEO
Sanjay Raghavaraju is the Founder and CEO of 33 Holdings. He is a seasoned technology executive & investor with a great passion for real estate & technology. Sanjay is responsible for the vision & strategy of 33 Holdings and brings in the needed funding and investor relations to help the company’s growth. He has an unparalleled track record of leading teams to greatness through improved synergies, leadership, operational excellence, and relationship building.
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