Pioneering Mobile Device Applications for a Post-Pandemic World: Eturi Corp

The origin of Eturi refers to “moving.” It is a fitting name for a company that has built its reputation by continually moving forward and breaking new ground in the mobile app industry. Eturi Corp. was founded in 2013 by Amir Moussavian, an industry pioneer with more than 30 years of technology management experience. He founded Eturi with the simple goal of developing apps to make people’s lives easier in the fast-paced, technology-driven world we live in.

Amir and his seasoned engineering teams have accomplished this by developing two groundbreaking apps that impact two of the most important areas of peoples’ lives today: their children and their business. With Eturi’s innovative cross-platform mobile apps in the palm of their hands, people can manage and have more control over their digital lives than ever before. Users can harness the power of this leading-edge technology to gain greater knowledge, insight and understanding into the critical issues that matter most both personally and professionally.

The Business Landscape Has Changed Forever

The 2020 Pandemic has forever changed the way businesses operate. Gone are the days of companies having their entire team located in a single, centralized office or building. Today, workforces are distributed with teams either working from home (WFH) or using a hybrid home-office model. Eturi responded to this changing landscape by leveraging its technical expertise in iOS and Android mobile device management to create Motiv, the first true mobile, cross-platform app for post-pandemic CEOs and business leaders.

The Facts on Today’s Evolving Workforce:

• In 2019, fewer than 6% of Americans worked primarily from home
• In May of 2020, about 35% of the employed workforce worked from home due to Covid-19
• A Gallup poll in September of 2021 reports that 45% of full-time U.S. employees worked from home either all (25%) or part of the time (20%)
• 9% of companies are planning more remote work now, and in the years to come

It’s clear this new paradigm shift is here to stay. While employees can be more productive from home, managing them has never been more challenging. Today’s business leaders need a way to gain insight into their distributed workforce, their employees’ productivity, and their company specific KPIs to ensure their organizations are operating at peak efficiency.

Putting Business Insights in the Palm of Your Hand

Fortunately, Eturi has created a solution to this emerging leadership challenge. That solution is Motiv, the first intuitive, mobile-first, executive dashboard that provides CEOs and business leaders with critical insight into their management team’s performance and the engagement of their employees. With Motiv, CEOs and business leaders now have the real time knowledge, insight and confidence that their teams, whether remote, hybrid or on site, are actively moving the company forward.

Motiv was designed by a CEO for CEOs. It was launched in late 2021 to give business leaders the unique ability to gain insight into the custom KPIs that matter most within their organizations. While the app currently reports primary business activity metrics, Eturi will soon roll out a dynamic aggregated activity feed to solve the critical challenge of leadership teams not having a clear picture of their organization’s focus across all their business tools. Motiv will also feature an aggregated task feature to solve the productivity challenge management teams face when tasks are assigned to them across multiple tools. This powerful combination of real time data reporting tools will make Motiv the ultimate business dashboard for leaders who want to operate at peak efficiency.

Insight Not Oversight

Motiv was built with a superior focus on security and privacy. While most enterprise software products encroach on employees’ privacy, Motiv was designed for the ethical and mobile supervision of remote or hybrid workforces. “It’s truly about providing insight, not oversight,”saysEturi CEO Amir Moussavian. “We optimized Motiv for employee security and privacy over business results.” That’s why there is absolutely no software installed on any device to take advantage of this powerful mobile executive dashboard. The result is a safe, secure management tool that allows business leaders to keep their pulse on the activity and productivity of their distributed teams.

Simplicity by Design

Motiv breaks down data and business metrics into a state-of-the-art mobile dashboard with crisp graphics and easy to digest charts and graphs. It really is simplicity by design. “We try and take really complex problems and technologies and present the data in an intuitive user interface,” says Dustin Dailey, Eturi’s VP of Product Management. “We have architected a scalable app based on user feedback to produce a simple, quick and easy to use product for today’s extremely busy business leaders.”

A Cross-Platform App That Gives Parents Total Control

While Eturi is enhancing the way business leaders supervise their remote or hybrid workforces, the company has also revolutionized how parents can influence how their children engage with the online world around them with its flagship product OurPact. This game-changing parental control app was launched in 2013. This cross-platform app (iOS and Android) not only puts parents in control of how much time their kids spend online, but just as importantly, what type of content and apps they are allowed to utilize. From text messages and app blocking to website filtering and locator abilities, parents now have a wide range of online management and supervisory tools to keep their children safe from unwanted, unsolicited and intrusive or even harmful content.

Developing Healthy Relationships with Technology

“We developed OurPact to provide parents with the ability to not only protect their kids, but to keep them focused on what matters most: family, outdoor activities, social interaction and scholastic endeavors,” says Moussavian. “We’re proud that millions of families rely on OurPact on a daily basis.” By monitoring and limiting their screen time, parents are not only instilling children with their family’s values and priorities, but they’re helping them develop a healthy relationship with technology instead of allowing technology to be the driving influence in their lives.

The Perfect Solution for Parents

As technology continues to grow, expand, and further imbed itself in our culture as well as the lives of our children, parenting has never been more challenging. From social media to gaming to online apps such as TikTok, Snapchat and Instagram to round-the-clock texting, teens and even young children are using digital devices literally anytime and anywhere. As a result, OurPact is the perfect solution for parents who want to protect their kids and keep them safe in today’s technology-driven world. In fact, OurPact not only can remove apps from devices, but it can take screen shots during in-app use to give parents a clear view into the content their kids are engaging with.

By developing parental and business apps like OurPact and Motiv, Eturi is clearly a company determined to harness technology to make peoples’ lives easier in today’s fast-paced digital world. Moussavian and his dedicated team have the drive, passion, expertise, and vision to design apps and tools that continue to move people forward both personally and professionally. This progressive approach is why Eturi Corp. is truly a company to watch in 2022.

Meet the CEO

Amir is the founder and CEO of Eturi Corp., a San Diego-based software company that develops essential cross-platform solutions for mobile devices. He is the visionary who created OurPact, the app that started the parental control category and Motiv, the first productivity dashboard built for remote and hybrid SMBs.

Additionally, Amir epitomizes what a CEO should be. He inspires, motivates, challenges, and leads his team effectively to drive company success through innovation. Throughout the pandemic, he has ensured the success of the company while always putting his team’s safety and health first.

“Developing Apps to Make Life Easier in the Post-Pandemic World of 2022.”