Krunchbox– Helping retail suppliers analyze electronic point-of-sale (EPOS) data to optimize and drive incremental sales

In the retail industry, understanding customer behaviors, attitudes, needs, and pain points is essential for the success of your retail organization. The right data at the right time can help you make informed and data-driven decisions. Leveraging the features of business intelligence and data management services, paired with the expertise of analytics and data integration, a retail business intelligence solution may be just the answer you need. Since retail businesses manage an enormous amount of information from supplier data to customer buying behavior, employee information to inventory details – every interaction and every data point offers an opportunity to make your retail business more efficient and successful. BI tools like Power BI record these data points and generate actionable insights via graphical representations of customer trends. Retailers can then leverage BI data for effectively targeting customers through personalization.

Krunchbox is an Australian company that is known for its cutting edge Business Intelligence Software. The firm is rapidly establishing a reputation for helping its clients to achieve significant competitive advantage. Krunchbox, as it is known, belongs to the new generation of ‘software as a service’, meaning that access is via the web, with no requirement to install any software. In a nutshell Krunchbox is a business intelligence tool that will tell you what is selling, what is not selling, and how you could sell significantly more simply by having the right stock in the right locations. This brilliant application is completely run in the cloud, in order to help customers keep tabs on their business progress via the web, 24x7. It caters to both retailers and wholesalers, and encourages collaboration between partners up and down the supply chain.

Innovative services offered by Krunchbox

Retail Analytics Software: The firm makes a powerful point-of-sale analytics software for wholesalers that optimizes inventory, increases collaboration between both internal and external team members, and drives incremental sales. It is more than just a software firm; it mainly focuses on building and maintaining quality relationships with clients through exceptional customer service. From set up and troubleshooting to ongoing consultancy, it helps clients make inventory decisions that maximize sales.

Consumer Electronics: In an industry where many products have high ticket prices, managing inventory efficiently is crucial to avoiding working capital being tied up in slow moving stock. Krunchbox helps you understand the impact of catalogs and promo activities, and empowers you to cluster the right articles in the right locations to achieve optimal deployment of working capital throughout the supply chain.

Entertainment: Game and movie release dates drive massive pre-sales and merchandising programs, shifting huge quantities of product. Krunchbox helps profile locations so that you can weight your inventory where it is most likely to sell driving higher sell-through and higher return on investment.

Health and beauty: Broad ranges, multiple pack sizes, competitive shelf space, constant product evolution, short shelf life all factors that make forecasting and planning for health and beauty challenging. Krunchbox understands this industry and has a depth of experience with major players over many years. It helps you understand clustering of stores and articles to optimize sell-through and return on inventory in order to make you and your products shine. The outdoor category is not only seasonal and sensitive to weather, but also increasingly technical. The firm can help you decode your point of sale data to drive incremental sales and supply chain efficiencies, delivering a double benefit to vendors.

The visionary leader behind the supremacy of Krunchbox

John Pitman is the Co-Founder and also serves as the Chief Executive Officer of Krunchbox. Mr. John worked in several retail companies after which he took on the role of Managing Director at a privately owned accessories wholesale business, where he remained for 12 years. It was during this time that he and his business partner first conceived the concept of utilizing Point of Sale data to drive incremental growth in a wholesale business, and the Krunchbox model was born. He holds a degree in Biological Anthropology from Cambridge University.

“We're changing behavior in the retail industry by providing a platform for suppliers to view and analyze their retail point of sale scan data quickly and efficiently.”