CIO Bulletin

LeafLink: Pioneering the Future of Cannabis Wholesale Industry through Unity, Innovation, and Equity

LeafLink is a prominent player in the cannabis industry, serving as a comprehensive wholesale platform. Their services encompass various critical aspects of business operations, including sales, shipping logistics, payment processing, advertising, and profit optimization. Operating in 30 different markets and processing a substantial volume of over $5 billion in annual orders, LeafLink plays a significant role in the cannabis market. It is dedicated to equipping cannabis businesses with essential tools necessary for efficient management and accelerated growth. Their commitment to unity and collaboration is a cornerstone of their approach. They believe that challenges are best overcome when faced together, promoting a spirit of teamwork and shared achievement among their employees, referred to as LeafLinkers.

Innovation is a driving force for LeafLink. They focus on developing cutting-edge technology solutions that not only define the cannabis industry but also keep it moving forward. The company emphasizes the importance of execution, encouraging a bold and solutions-oriented approach. They continuously refine and iterate their products to achieve the goals they set out to accomplish. Transparent communication and trust are fundamental principles for LeafLink. They prioritize open and honest dialogue, enabling them to navigate the ever-changing landscape of the cannabis industry effectively. This approach helps them understand the needs of their customers and colleagues, fostering strong and lasting relationships within the industry.

LeafLink also actively promotes equity and community development. They recognize the historical context of the cannabis industry and work towards initiatives that foster fairness and inclusivity. They view their customers and partners as collaborators, aiming to grow together while creating a better, more equitable cannabis community. The company’s dedication to collaboration, innovation, transparency, and community development underscores their pivotal role in shaping the future of the cannabis industry. Through their multifaceted approach, they contribute significantly to the growth and sustainability of cannabis businesses.

Q. Why LeafLink?

LeafLink optimizes operations for businesses by enhancing exposure to purchasing managers, streamlining inbound processes from buyers, and providing comprehensive analytics, all within a unified platform.

For cannabis brands, LeafLink serves as an empowering solution, allowing them to concentrate on securing new business and expanding relationships with existing clients. The platform facilitates inbound orders and automates order management workflows, simplifying the sales process.

With LeafLink membership, brands gain access to a marketplace where retailers can view real-time inventory, showcase products, engage with potential buyers, and manage sample requests. The platform also offers robust order management features, enabling businesses to receive and approve incoming orders, track order statuses, and communicate order details to customers. Additionally, LeafLink provides a CRM system to maintain connections with customers, enter orders on behalf of buyers, and log sales activities.

LeafLink's reporting tools provide valuable insights into product performance, sales team efficiency, and opportunities for upselling customers. Moreover, businesses benefit from the support of a Dedicated Client Experience Manager who guides them in utilizing and optimizing their LeafLink accounts from day one.

To enhance expertise, LeafLink offers access to a Support Team, allowing businesses to become proficient in using the platform through resources like the Knowledge Center and recurring webinars.

Revolutionizing Cannabis Supply Chain Management

LeafLink has redefined the cannabis supply chain, uniting brands, distributors, and retailers under one streamlined platform. Their innovative approach empowers businesses to optimize their ordering processes, enhance communication, and reduce time spent on administrative tasks.

Effortless E-Commerce Tools: Seamlessly send and receive orders through user-friendly e-commerce tools.
Largest Compliant Network: Access the industry's most extensive network of compliant cannabis businesses.
Intuitive Order Tracking: Monitor order status effortlessly via easy-to-use dashboards.
Simplified Communication: Streamline communication among partners with integrated messaging features.

LeafLink Benefits for Brands & Distributors:

Community Exposure: Connect with a community of licensed retailers, coupled with comprehensive order management, CRM, and reporting tools—all within a single membership.

LeafLink Benefits for Retailers:

Centralized Platform: Shop from multiple brands through a unified platform while efficiently tracking order statuses and information—completely free of charge.

Marketplace Insights:

Vast Network: LeafLink boasts the largest network of licensed cannabis businesses, fostering connections among thousands of brands, retailers, and distributors globally.
Industry Reach: Trusted by over 12,000 companies and counting, LeafLink operates in 30 markets, managing a staggering $4.5 billion in orders annually.
Wholesale Dominance: LeafLink commands a significant 52% market share in the US wholesale cannabis industry, underscoring their influence and impact.

LeafLink’s commitment to revolutionizing the cannabis supply chain is evident through their expansive network, innovative tools, and unmatched market share. By simplifying complex processes and fostering meaningful connections, LeafLink continues to shape the future of the cannabis industry.

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LeafLink | Leadership

Ryan G. Smith is a Co-founder & the CEO of LeafLink.

Zach Silverman is a Co-founder & the CTO of LeafLink.

Ryan G. Smith and Zach Silverman started LeafLink with one goal in mind: to streamline the cannabis supply chain. Since 2016, LeafLink has been focused on building tools that directly address and empower the cannabis community.