LivingWord Communications: We Bring Your Word To Life

Green technology and clean revolution are on the rise. But the power of words can be used to help the revolution increase its reach and spread its wings. LivingWord Communications is helping this cause by supporting the companies and startups that are pursuing green ambition.

LivingWord Communications is the brainchild of Jocelyn Ng-Foo who is an experienced PR professional. She found the company to extend her passion for environmental sustainability to accelerate the green technology revolution in the Asia Pacific. Today, the company helps companies, startups, and innovators tell their stories to grow their green economy and promote sustainable living.

The Singapore-based company delivers a unique combination of services through its integrated communications approach that covers traditional media, content marketing, and also social media tools to drive the results a business needs.

Corporate Communications

Building a brand image is no easy task but any successful business has great branding associated with it. There are no single solutions that can fit all businesses for this. Having a corporate communication is the practice that allows a business to cultivate its brand identity. LivingWord helps with this by helping businesses communicate with internal and external audiences, and maintain a positive reputation. For this the company offers:

Thought leadership and influencer relations
Executive profiling
Issues and crisis preparedness and management
Stakeholder and government relations
Corporate social responsibility
Perception audit
Narrative development and testing
Content marketing
Speaking and sponsorship opportunities

Media Relations

A successful media campaign could do businesses good by attracting attention to its cause. Media Relations is perhaps the best way to achieve this. It can contribute to a conversation in a relevant way by driving awareness, advocacy, and action. LivingWord team has a proven track record at this. The company has helped its clients relevant to a moment through their curated storytelling and social campaigns, news opportunities, and creative visualization across multi-channels and multiple markets. In its Media Relations services, the company offers:

Press office
Launch events and press conference
Hosted media trips
Media materials development
Social media and digital communications
Content development
Executive Profiling

Digital Marketing

Internet usage has boomed by leaps and bounds in recent years. This has meant that offline marketing has been on the decline and online marketing demand is skyrocketing. And if you have the right strategy, you could target your audience where they actually are – the Internet. This is why Digital Marketing is so important for businesses today.

While most businesses know the importance of digital marketing, seldom do they know how to engage their audiences effectively through effective strategies. And with the ever-evolving landscape of the Internet, these strategies need to evolve too. A great digital marketing drive can help you optimize awareness, engage audiences, drive traffic, generate leads, and increase sales. LivingWord can create scalable and impactful social media and digital campaigns. They also deliver websites, interactive infographics, videos, and even images. Among the services on offer in its digital marketing efforts are:

Social Media Management
Social Media Marketing Campaigns
Content Generation and Optimization
Stakeholder and government relations
Custom Collateral Design and Branding Elements
Influencer marketing
Integrated Online Marketing Strategies

Looking Ahead

The Asian company is on a great mission since its inception three years ago. It is today helping great companies, startups and brands tell their stories and make an impact. Its expertise with integrated communications is inspiring many and helping the community grow by solving problems together. LivingWord not just supports great causes in companies but also thrives on trusted partnerships which are highlighted by their work and desire to achieve more. Its combined basic motto of treating the environment responsibly and harnessing the power of words is influencing the world in a positive way.

Meet the Leader

Jocelyn Ng-Foo, Founder and Managing Partner

She is an experienced communication and PR professional with over 15 years of corporate communications, brand communications, content marketing, and social media consulting experience in large and mid-sized PR consulting firms. Her extensive experience cuts across various industries including technology, renewable energy, professional services, FMCG, and aviation and hospitality.

As an ambassador of environmental sustainability, she was a part of the pioneer team at CarbonStory, a social enterprise and crowd-funding platform to help individuals and corporations offset their footprint by supporting climate change projects around the world.

She has an MBA from the National University of Singapore and a BA from Walla Walla University, Washington.