50 Leading Companies to Watch 2022
Today’s world is about digitalization and new technologies that surround us everywhere. It is difficult to imagine a comfortable life without a smartphone, tablet, or laptop. Pocket screens have become our reliable assistants when it comes to communication, work, education, shopping, and other daily routines. That is why many experts have termed the 21st-century world as mobile-centric or mobile-first. The business has been revolutionized globally by the widespread use of mobile devices. Not only does this force business to build a mobile application but also pressurizes marketers to transform marketing strategies and focus on mobile-driven leads and sales. One of the win-win approaches that are popular today is a mobile-first strategy. It meets the demands of modern society when pocket screens are mainly accessing content on the web. More and more companies are deciding to prioritize mobile experiences and reshape the way they interact with their end-users and even their digital marketing strategies into mobile-first ones.
Moburst is one such digital full-service, mobile-first marketing agency solving the clients’ tough digital challenges and firmly believes that creative thinking, advanced technology, and data, are the main drivers of success at scale. Hundreds of companies, from startups to global brands, such as Google, Discovery, Uber, Samsung, Dropbox, and Reddit have leveraged Moburst's services to enhance their products and maximize their KPIs.
Leveraging Best-in-Class Mobile-First Marketing Services
Mobile Strategy: Maximize your paid media spending efficiency with iOS 15, and your ability to create up to 35 App Store product pages. Drive specific audience segments on different channels to more relevant messaging, screenshots, and preview videos. Give users search results tailored exactly to what they’re looking for, and generate higher conversion rates. Moburst empowers companies to take on different challenges on a daily basis, keeping up with the dynamic nature of the ever evolving world of mobile. Through building a strong mobile customer journey, they will help you master the toughest challenge of all - understanding your audience. The company and its people will tailor a unique mobile strategy fit for your brand through an app, a responsive website, mobile campaigns, app consulting, partnerships, new monetization models, and more.
Product Consulting: Moburst's team of product experts use their vast knowledge of user behavior and psychology to help you navigate the process, refine your product and maximize your resources. Together they create a seamless engagement process to boost your mobile user experience. The app consulting process, led by its team of mobile experts, includes: marketing strategy, past data analysis, competitor research, industry benchmarks and budget control. The company unleashes your app’s core functionality, define your KPIs and understand your users and their engagement with your app.
Creative Consulting and Strategy: With iOS 15 allowing for the creation of over 35 different product pages, you’re going to need a lot more creatives, each optimized for its own specific target audience. Moburst will create an extensive collection of highly engaging assets, specialized screenshot galleries, themed icons, and preview videos that speak to any segment you desire and that convert. When it comes to executing a successful campaign, being able to reach your customers wherever they are in the digital ecosystem is undoubtedly of the utmost importance. A great product results from a great UX, and that all begins with the right user flow and design. After refining hundreds of apps, the firm can guide you on how to best influence your users into taking any in-app action, and at a higher conversion rate.
App Store Optimization: Take advantage of the new ASO opportunities in iOS 15 and increase your app’s organic downloads. Now experiment with up to four sets of App Store page variants and dramatically improve your conversion rates. Optimize for keyword rankings, icons, screenshot galleries, and preview videos, with more creative and testing flexibility than ever before. Mobile users are constantly looking for new apps and with over three million to choose from, App Store Optimization (ASO) has become more important than ever. The company has used its vast experience and understanding of both app stores to formulate a unique method for boosting app discoverability. Moburst's first-in-class technology and dedicated experts are here to get your app to the top.
Gilad Bechar |Founder & CEO
Gilad is in charge of getting things done, as long as there’s chocolate within reach. At the helm, he is responsible for leading the development and execution of Moburst’s long term strategy and all executive management matters affecting the company. An entrepreneur at heart, Gilad holds a wide range of experience in the field of mobile marketing and products—a reason why he is frequently asked to serve as a mentor to rising startups at Tel-Aviv University, The Microsoft Accelerator, The Technion, Unit 8200 and for strategic Moburst clients. Prior to Moburst, he has held executive positions at prominent mobile companies, including: CEO and Partner at Mobilano, an Israeli mobile ad network, CMO for Callapp, a TechCrunch Disrupt Finalist startup that was chosen as one of the six most promising mobile startups worldwide, Vice President of Media at OnTheMob, an Israeli mobile agency, and Mobile Marketing and New-Media Academic Director at Tel-Aviv University.