Praxent: Create Frictionless Digital Customer Experiences

Innovation does not always come from within a company. For example, if you run an energy company but are looking for some software innovation, you are obviously out of depth. In such a scenario, it is crucial that businesses look outwards for expertise. Whether your business is focused on exploration and generation, transmission and storage, or energy distribution, technology plays an increasing role. Praxent can help you find your next innovation.

The visionary leader Tim Hamilton established Praxent in 2000. Today, Praxent is an award-winning team of expert digital strategists, human-centered designers, and software developers who are highly motivated by a challenge. Their passion is to look holistically, see clearly, and act continuously to create value with their clients.

Praxent has worked with the world’s largest companies, including Cisco, Dimensional, Keller Williams, and Texas Mutual, to deliver a whole gamut of services. These services cater to industries' demands, including Insurance, Lending, Wealth Management, Real Estate, and more. Even after 20 years of continuous innovation, Praxent remains a customer favorite. “Stakeholders anticipate the visual appeal of the new designs to be above and beyond the current product. Praxent has maintained a concise, clear communication style throughout the engagement. Their expertise allows them to provide useful insight, and their detail-orientation stands out,” says Carol Altman, SVP Strategy

Businesses that want to harness the power of technology to drive their competitive advantage come to Praxent for world-class solutions. From data collection to visualization, analysis, and more, they have solved challenges for energy and logistics companies, food and CPG brands, and healthcare businesses. “The body of work they produced under our circumstances was no joke; they did a fantastic job. Although we had so many stakeholders with varying cultures and priorities, Praxent’s team was helpful in mediating between our partners,” says Ben Gammon, VP of Product, Bungalo.

Investing In Relationships

At Praxent, the culture centers on the clients and employees. Praxent’s culture is built around empowering the clients to unlock hidden potential with technology. It has helped more than 300 businesses grow by harnessing the power of digital innovation. The company cultivates low-ego, high-integrity partnerships. It strives to give its clients the benefit of their expertise while always valuing the client’s expertise. They love their work, but it’s not about the company— it’s about the people they empower.

According to research by the Standish Group, small projects are almost 4x more successful. Having delivered 300+ digital innovation projects successfully, Praxent has experienced first-hand that starting small is the best way to build momentum and drive maximum value. The company always begins small and scales according to the requirement.

Praxent places an equal emphasis on the talent it acquires as much as it focuses on the clients. The ideal Praxenter is hungry, humble, smart, and driven to serve. They take their employees seriously. Each employee who is hired goes through a five-stage interview process, known internally as ‘the gauntlet,’ before being welcomed into the company. The company also believes in the culture of deep collaboration. It uses pair programming to ensure work is done right the first time, and eventually, to empower client-side team members.

The Visionary Executive

Tim Hamilton, Founder and CEO

He founded Praxent 20 years ago on the belief that technology has the power to unlock human potential. At Praxent, he has worked to build a service-minded team of designers and technologists who have delivered over 300 digital innovation projects for clients such as Sysco Foods, NRG, Keller Williams and many more. He is actively involved in the strategy and operation of the firm with a passion for perfecting the process of software development and building a world-class culture.

Tim has served on the board of EO since 2013. He has won numerous awards including EO Austin Entrepreneur of the Year (2016), Inc. 5000 honoree (2016 and 2017) and EO Global Student Entrepreneur Awards, Finalist (2008).

He has degrees in MIS and Economics from UT Austin. He has extensive experience with digital innovation and business management.

“The best way to respond to disruption? Own it by disrupting yourself.”

Testimonials

“Since working with Praxent, more of our users are using our online tools and call rates have decreased, signifying an improved UX. Praxent even trained us well which has given our internal UX team the ability to improve CX on their own. Praxent’s team was friendly and easy to work with and their project management ensured everything came in on time and within budget. They’re highly recommended.” – Ken Ivie, Senior IT Manager, Texas Mutual Insurance

“One of the things that anyone is tracking when they launch a website is how many issues there are and how many clients are having problems accessing the site. We were completely staffed for two weeks around the time of the launch, and we had zero major issues." – Product Manager, Dimensional

Quick Fact

Praxent organizes a biannual hackathon, where teams experiment with new technologies and tools from robotics to facial recognition and machine learning.

“Many companies have built software applications that no longer meet customer expectations. We help financial services companies modernize those applications so they can remain relevant against born-digital competitors.”