Quantta: Leading the Way towards Data-Driven Business Success in the Future

In the fast life of business, data has turned into something more than just an asset; it has become the sinew that holds every strategic decision together. The plurality of customer behavior complexities, the dynamism of markets, and the underlying differences in global trends dictate that there is a real, reliable solution for businesses to travel across such landscape. That is the very reason why Quantta is into it, transforming current leanings in the way organizations assume big data should be applied to boost growth and generate efficiencies and innovations.

These indeed are bright young minds educated at India's and the US top institutions and have come together to give shape to what would be accepted as an innovation in the space of data analytics in Quantta's eyes. In this technology platform that is world class, Quantta brings to all businesses the strength of big data those actionable insights that could be used for intelligent decision making and customer-centric strategies.

An Unparalleled Modern Data Platform That Changes the Entire Business Process        

Quantta's flagship offering, Quantta One, is a robust solution that employs an end-to-end approach for integrating, analyzing, and processing massive data volumes in real time. A standout among the big data platform landscapes it uses tech like Hadoop, TensorFlow, Spark and H2O.AI.

It's not just a data store, but you have a consolidated view on how to achieve a better understanding of what markets are like, what customers do, what economic trends are going on around the world so that you can better serve customers and market interests. Its real-time data processing capability enables timely decisions by tracking consumer behavior and predicting economic movements effectively.

Unified Model Out of Varied Data Sources

The platform of Quantta caters to a large spectrum of industries, offering insight across demographics, economy, income and assets, education, health & nutrition, geo-intelligence, agriculture, and government schemes. By aggregating and homogenizing that data, Quantta enables businesses to see their world from an all-in perspective.

A company which wants to increase its presence in rural India could utilize the data that Quantta provides to indicate high-potential areas based on local income levels, education status, and government schemes. This sort of granularity not only helps organizations understand larger trends but also enables them to hit them precisely over the right markets and over appropriate timeframes.

The Power Source for Smarter Decisions

The advanced machine learning engine is one of the most distinguishable features of Quantta's platform. Highly proprietary algorithms are now used to fuse clean, structured data from diverse sources into a highly analyzable funnel for deeper insights. It helps businesses break very complex, huge data-sets into hyper-local markets or audiences through their data fusion methods. Companies will understand more clearly what their target customer segments are, allowing for much more effective personalization of offerings and marketing strategies.

For businesses that want to improve revenue generation while controlling costs, prediction models powered by Quantta's machine learning gadgets will enable them to anticipate trends, consumer behavior, and market dynamics. This would be the last which would help companies develop their customer persona as per the objectives of company revenue growth and operational efficiencies.

Designed for Every Business Need

Quantta goes beyond collating and analysing data offering customized products to business needs. One instance is an example of tuning up Quantta Connect using various algorithms to determine profitable customer segments for market simulation, optimal store locations, targeted outreach to increase profitability. It is a marketing solution that is an AI which uses customer behavior tendencies to predict trends and to fine tune promotional strategy in order to get maximum ROI.

Quantta Communicate also provides personalized marketing campaigns while using social listening tools to measure conversations in real time and trending consumer behavior for developing and improving custom engagement initiatives. Quantta Custom has unique challenges where they take customized solutions for particular problems with the aid of companies on how to work together to enhance their own goals or work together on special marketing methods.

Empowerment of Decision-Makers through Economic Knowledge

Quantta has a strong agenda regarding the behavioral aspect of customers, which also implies the effectiveness of the government and policy-makers over-utilizing the powerful insights that it offers. For example, Quantta has partnered with NITI Aayog to develop a unique proprietary algorithm for predicting Indian GDP growth rates using data thereof from railways, cement and other sectors including D-COM. These forecasts are accurate ones that can help authority bodies to make proactive decisions aiming to national economic expansion.

With inputs embedded in historical data along with machine learning models, it has demonstrated 80 percent confidence in predicting GDP growth trends and hence offers an early warning signal to policy makers. Quantta’s efforts considered these as a frontrunner in the big data space and as a major player in the economic planning and forecasting arena.

Creating the Future of Data Driven Business

Since data driven businesses or strategies are becoming a trend in the world, companies like Quantta will inevitably come up and lead best practice. Quantta is built on real time data platform and a suite of advanced tools to analyze and engage with the market to help business to bring efficiency in its operation, more effectively market their product or service and consequently encourage intelligent growth pathways.

According to Quantta promise to potential clients, inventively and well, big data analytics will be conducive to the future and beyond. Developing solutions that are both scalable and customizable, the business fits to remain a crucial force in defining the new trends emerging in success for data-driven businesses. It is indeed not keeping abreast of the market trends but also keeping ahead by all measures possible.

About the Leader

Ritesh Bawri, Founder & Chief Executive Officer of BigTapp, is an MBA from the University of Michigan, Ann Arbor. He was President University of Michigan Alumni Association (2011-14) and is currently Member of the Alumni Board, Ross School of Business. He was a member of the Board EO Kolkata 2011, 2012 and 2017. He served on a committee to set up a digital platform, Prasar Bharati. He also served on the Board of Ujjivan as a nominee of FMO.

 “Making Big Data Smarter Business Decision.”