Quantta – Solving the World's Largest Data Problems

Big Data is the future. As the companies rely more and more on user data. It has become one of the significant factors in deciding the growth and sustainability of a company. Quantta is a full-stack technology platform that helps companies drive customers to their point of sale. It has a team of Ph.D.'s from top-ranking schools in India, and the United States, who have built cutting edge tools to collate, aggregate, and organize insights into customer behavior.

It uses cutting-edge machine learning tools to collect data from multiple sources to analyze it further and help companies in their growth. Their Big Data Platform ingests data from various sources in real-time. This allows companies to create deep insights into markets and customers and drive efficiency and productivity across their value chain.

Quantta Analytics is one of the leading players in the Big Data and Analytics space in India. In collaboration with the NITI Aayog, it has developed a proprietary algorithm to predict India's GDP growth rate. Data from several sectors that drive growth predicts a First Quarter growth rate of 7.83%, indicating that the Indian economy is firing on all cylinders.

The growth comes on the back of several headwinds, including the hardening of oil prices. The proprietary algorithm uses machine learning, which uses data from several sectors such as aviation, railways, and cement to predict the Indian economy's state. The algorithm was tested using ten-year historical data. The model showed an over 80% confidence level in predicting the historical GDP figures. Also, the model was able to predict the directionality of the economy accurately. The outcome would be the ability to provide early warning signals to India's Government for course corrections, if any.

Quantta One

The Quantta One Platform has been built using Big Data tools such as Hadoop, Tensor Flow, Spark, and H20.AI. The platform provides an integrated view of the world that quantifies markets at the hyper-local level. The platform covers 80% of the Urban market in India and 90% of the Rural market. The data collection happens in real-time, with analytics that predicts human behavior in real-time.

Built into the Quantta platform, they have built among the largest databases anywhere globally, accounting for 80% of India's urban GDP and 90% of India's rural GDP. The database has been harmonized and homogenized to allow deep learning and analysis at both macro and micro levels.

Quantta's proprietary tools use data fusion techniques that allow data collection using automated tools to create clean, homogenous data that can be utilized in hyper-local markets and audiences. This gives the power to recreate markets and audiences digitally. Their machine learning tools can help you create a persona of people and markets that match your desired objectives so that you can cost-effectively increase revenue generation.

Quantta Connect

Quantta Connect helps you identify the best audiences and customer segments that fit your product or service. Their algorithms let you simulate the best markets for you to focus upon. The detailed analysis can help you decide the focus target market and ideal locations for your stores. It will also help you identify hyper-local neighborhoods for your feet on the street. Your distribution and strategy teams can use these insights to sharpen their focus and ensure higher revenues and lower distribution costs.

Quantta Convert

Quantta Convert is an AI-Enabled marketing automation platform. It helps you identify your target audience and reach them cost-effectively. Quantta's large-scale data and the resultant insight can provide a deep understanding of consumer behavior both at a granular level as well as in large groups. This allows you to create a product-market fit and also predict trends that matter to your audience. Your sales team can use this insight to tailor promotion campaigns, pricing, and product promotion to the appropriate target audience to drive lead generation and revenues. Quantta Convert helps in lead generation, growth hacking, and behavioral analysis.

Quantta Communicate

In the digitally connected world, we have a massive amount of data that provides a wealth of information about what your audiences are thinking, worrying about, or thinking about. Quantta's social listening tools help you isolate and amplify these issues so that your communications team can focus on the right issues while working to persuade your target audience. Using this insight, their out-of-the-box solution allows you to target your target audience's small cohorts to persuade them with appropriate messages that push the right triggers. Their solution is omnichannel and can identify and target the right audience regardless of the channel, digital or analog.

"Our mission is to build a data-enabled world in which human interactions occur efficiently."