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Arity—turning mobility and driver data into meaningful behavioral insights

Arity—turning mobility and driver data into meaningful behavioral insights

The art and science of moving from one place to another is an inherent part of our lives—not just today but throughout our history. From horses and chariots to carriages, automobiles, steam trains, and spacecraft—being on the move is a part of being human.

In a world of 7.6 billion people and over a billion vehicles on the road, urban infrastructure is taking hit after hit. Congestion, traffic accidents, and air pollution—challenges keep piling up along with the rapidly increasing demand for transportation. Since cutting down on vehicle usage is not feasible, cities nowadays opt for a different approach.

Smart transportation and smart city traffic management are revolutionizing how cities approach mobility and emergency response while reducing congestion on city streets.

Smart transportation aims to optimize the way we deal with mobility. It combines the Internet, wireless technology, and electronic devices to make urban travel more efficient and sustainable.

Smart city traffic management and intelligent transportation redefine how cities address mobility and emergency management while minimizing traffic on city streets. All these can be achieved with modern communication technologies, sensors, and high-speed networks.

Q. What is Arity? We are Arity

Arity is a mobility data and analytics company. The firm believes that everyone who generates mobility data should benefit from it. Arity insurance, sharing economy, advertising and mobile app solutions are creating a future where that’s possible, using analytics to inform smarter business decisions.

Transportation could be a lot better and that’s where Arity come in. An estimated $3 trillion in wasted spending. One work week spent in traffic. 40,000 lives are lost—every single year. Does that seem like a system working as it should?

Founded by Allstate in 2016, Arity is an analytics company that combines cutting-edge technology, massive amounts of data, and decades of transportation expertise to help partners make data-based decisions that solve real problems for real people. Arity insurance, sharing economy, marketing, and mobile app solutions leverage exclusive data to power insights that help your company make informed choices and reduce costs.

Secure and scalable mobility data platform—The Arity platform

The Arity mobile and telematics platform transforms large amounts of raw driving data into meaningful insights that help companies better predict risk, collect data at scale, and improve customer experiences.

The power of Arity’s data platform

Collect - Originating data at scale

Arity’s platform captures nearly 2 million trips per hour across mobile sources, OBD-II devices, OEM, and other sensor types. The firm has processed nearly 600 billion miles of driving data to date.

Process - Secure data processing

The data by Arity is cleansed, de-duplicated, and stored in the cloud. The team then enriches it with third-party data such as traffic, maps, and weather. All of this is done while upholding global standards for security, privacy, and governance within Arity’s comprehensive mobile and telematics platform.

Analyze - Unmatched mobility insights

Applying best-in-class data science, Arity correlates this massive volume of enriched mobility data with 85+ years of insurance data (premium, exposure, and loss). The result of Arity data—predictive insights to help increase client business efficiency and improve the client consumer experience.

Data solutions for your industry through Arity’s comprehensive data collection

Arity is creating continuous connections to understand how people move, in real-time. The firm is leveraging mobility data to provide customers and partners with strategies, behavioral insights, and solutions to create safer, more relevant transportation experiences for everyone.

  • Telematics insurance solutions

Arity’s insurance solutions connect driving and mobility behaviors to actual loss cost. The outcome? Arity's most predictive measure of driver risk. Clients can leverage this data to not only price risk more profitably, but also enable targeted marketing and add value throughout the customer lifecycle.

  • Sharing economy solutions

Arity’s mobility insights for the sharing economy enable growth for carsharing, rideshare, and on-demand delivery companies. Built on decades of telematics and claims data, Arity Sharing Economy Solutions empowers clients to make data-driven decisions to optimize costs and mitigate risk, so they can keep planning for scale.

  • Marketing solutions

Clients can leverage the world’s largest driving behavior database for targeted marketing. Arity’s digital marketing solutions help clients find and connect to customers by utilizing the firm’s unique ability to predict lifetime value from their driving risk and behavioral data.

  • Mobile app solutions

Arity leverages its in-depth mobility insights to help mobile app publishers generate more revenue and engagement per user.

Helping organizations utilize driving data to its fullest potential

Gary Hallgren is the President of Arity. He is a proven executive with over 20 years of high-tech experience in fast-paced companies ranging from start-ups to fortune 100.

He has a Bachelor of Science in Engineering from the University of Minnesota.

“Making sense of how people move.”


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