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30 Most Influential Companies of the year 2020 (Special Edition)

Square: Solutions to help your business make the shifts it needs

Square: Solutions to help your business make the shifts it needs

Square is a payments and technology company that offers a suite of business software and point-of-sale (POS) hardware solutions to millions of sellers across the globe. Founded in 2009, Square builds powerful tools so more people can start, run, and adapt their businesses across every industry.

Today, Square empowers businesses and individuals to participate in the economy by reaching consumers across online, mobile, and in-person, while also helping manage their business.

The Square Advantage

Square’s purpose is economic empowerment; simply put, it believes everyone should be able to participate and thrive in the economy. Square offers an ecosystem of products and services that give businesses a voice and platform to innovate in new and creative ways.

Square understands that sellers face hard decisions when taking steps to grow and adapt their business. Square’s flexibility and transparency allows sellers to run their businesses without long-term commitments or contracts, all while being backed by Square’s powerful ecosystem.

Enabling First-Class Operations

Before Square, businesses were being stuck with onerous contracts, ugly hardware, clunky software, and overall poor experience. Square aims to bring modernized, tech-forward payment experiences to businesses of all shapes and sizes so that customer experience can be at the forefront of every transaction.

Square’s all-in-one platform has the ability to build out businesses for top of the line consumer payments, while enabling powerful system integrations between back-end and front-end user experiences. Square is committed to providing seamless, safe, and reliable payments that make it ideally suited to help organizations modernize and future-proof their operations.

Square’s Modus Operandi

Square builds beautiful, sophisticated products with best in class design and technology that are accessible for everyone. Square makes omnichannel commerce easy, and believes the economy is better when everyone has access and room to grow. No one should be left out because the cost is too great or the technology too complex.

Bringing Innovative Solutions

Square started with its free Square Reader, and now has 5 different hardware options to serve all of its sellers and their unique needs: Square Reader, Square Reader for Contactless and Chip, Square Stand, Square Register which offers a powerful combination of dedicated hardware, embedded POS software, and fast and secure payment technology, while Square Terminal is a handheld, all-in-one payment processing device that enables businesses to take payments throughout their operations.

In order to offer omnichannel capabilities, Square acquired Weebly in 2018, a platform that makes it easy to create a website, blog, or online store. Since then, Square integrated Weebly into its eCommerce platform, which relaunched as Square Online in April of 2019. With this move into eCommerce, Square was ultimately prepared to help sellers then and more importantly now to pivot their business online when faced with closures from COVID-19.

Square helps its sellers ‘make a sale’ anywhere, and for any kind of business, whether it be ski resorts, sports stadiums, multi-location restaurants, or healthcare, among countless others.

A Company People Trust

Square is a go-to payment processor with an entire ecosystem of software solutions and POS systems that address a huge assortment of business needs, especially once you factor in clear and transparent pricing. Affordable hardware, a pay-as-you-go pricing model, and plenty of third-party integrations are enough to seal the deal for many businesses. There’s no guessing with every transaction—Square’s processing fees are per card-present transaction so businesses pay as they go and pay the same rate for every type of card. With Square, what you see is what you get and businesses will never experience hidden fees.

Sellers who use Square will have reliable and safe payments to ensure that they and their customers are protected. Since Square itself is PCI compliant, it doesn’t require account holders to validate PCI compliance. Square makes compliance easy; they are on the PCI Board of Advisors and work with the payments industry on the ongoing development and evolution of the PCI Security Standards. Some of their innovative technologies have paved the way for the industry to create new compliance standards.

“This past year has further proved that Square is an innovative hardware and software company that is prepared to meet the needs of its sellers in every industry, no matter the circumstances,” says Alyssa Henry, Seller Lead Executive of Square.

About the Seller Lead Executive

Alyssa Henry has served as Seller Lead for Square, Inc. since 2014. She oversees the entirety of Square’s seller-facing business, including all global engineering, product management, design, sales, marketing, partnerships, and support. Under Alyssa’s leadership, Square has expanded its capabilities, developed enhanced e-commerce offerings, and enabled Square to become a software company that serves increasingly sophisticated businesses.

Prior to Square, she served in various positions with Amazon.com, Inc. from 2006 to 2014, including as Vice President of Amazon Web Services Storage Services, where she led services including Amazon S3, Amazon EBS, and Amazon Lambda; and as Amazon’s director of software development for ordering, with responsibility for Amazon’s ordering workflow software and databases. Before Amazon, Alyssa spent 12 years at Microsoft Corporation working on databases, data access technologies in a variety of engineering, program management, and product unit management roles.

“Square has helped enormously in growing our business and giving us ideas on how we can make our app better. Our team was able to integrate in no time, Daniel Kivatinos, Co-Founder of Drchrono.”


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