Ngo Chee Yong, Swag Soft COO & Co-Founder: “We are an artisan stronghold which takes pride in making quality mobile apps and games”

Swag Soft is a leading mobile app development company in Singapore and provides a comprehensive suite of services, including application development services, enterprise app development, game development, virtual reality and augmented reality development, and iBeacon technology. And it’s not just about coding. Swag Soft takes time to understand your industry, business processes, and goals and to help you craft a winning app development and marketing strategy. This is an added value Swag Soft’s clients appreciate a lot. Swag Soft trusts that you will too. Despite being in its early developmental stages, enterprise augmented reality (AR) is already making waves in various industries. From field service and construction to retail and healthcare, AR is being used to optimize business processes and bring about a new level of efficiency.

Interactive training

AR-based training and educational solutions are being used by businesses to provide employees with interactive and engaging training on new products or procedures.

For example, US-based Magic Leap AR headsets are being used to optimise processes in the manufacturing, defence, and healthcare sectors.

Integrated with software solutions, Magic Leap AR headsets enable 3D interactive training, remote expert support from expert technicians, and AR-guided instruction using 3D models.

Manifest, for instance, uses Magic Leap AR headsets to provide expert training to their front-line workers on the go. Videos, informative notes, and interactive content accelerate the training process, saving hundreds of dollars in training costs.

At Boeing, employees were able to complete their work in 35 per cent less time with the help of AR-based guidance on assembling a complex aircraft wing section. The number of staff that could correctly perform the assembly the first time also increased by 90 per cent.

Hospitals in Singapore such as KK Women’s and Children’s Hospital are using AR and 3D games to simulate anatomical structures and train students on performing dissection.

AR salesforce apps can be used by businesses to provide sales employees with real-time data about customers and prospects. These apps can help salespeople to close deals more quickly and to improve customer service.

Product configurators

AR product configurators can be used by businesses to create virtual product demonstrations. These demonstrations can be used to engage and educate customers about a product, as well as to increase sales.

Bosch Rexroth, a company that makes power units for the manufacturing sector uses AR-based visualization to showcase 3D representations of its hydraulic power unit. The AR application enables Rexroth’s customers to view multiple configurations of the product and how all the components and systems fit together.

Singtel, a Singapore-based telecommunication company has partnered with AR mobile app development company to showcase the applications of 5G technology.

AR apps development experts have also built a custom AR application for ARTC (Advanced Remanufacturing and Technology Centre), a collaborative initiative in Singapore. ARTC uses AR to allow users to view smart manufacturing processes right from their mobile phones.

Design and manufacturing

Augmented reality (AR) has been gaining popularity in recent years as a tool for design and manufacturing. AR allows users to superimpose computer-generated images in the real world, providing a more immersive experience and a better understanding of how products will look and function in the real world. The use cases in the manufacturing and design sectors are multiple including:

• Diagnosing maintenance issues by showing bottlenecks and analyzing parts.
• Creating virtual prototypes of products, which can be used for testing before physical prototypes are created. This can save time and money by identifying design flaws early on.
• Providing step-by-step instructions for assembly or maintenance tasks, making them simpler and less error-prone.
• Inspecting products for defects, ensuring that they meet quality standards before being shipped to customers.
• Enabling customers to customize products to their own specifications, making them more likely to be satisfied with the final product.

AR app developers in Singapore have developed solutions that help industries automate and digitize their workflows in addition to offering process management solutions. A combination of mixed reality and AR, for instance, helps manufacturers flag an issue in the assembly/ product with a marker, attach digital notes, and resolve issues in a collaborative way.

Customer service and support solutions

AR solutions are increasingly used by businesses to optimize customer service and support. AR mobile app development companies are building apps that can help businesses to reduce customer service costs and to improve customer satisfaction.

Businesses can use AR to provide customers with product demonstrations or visualizations. This can help customers to understand how a product works or what it would look like in their home or store before they make a purchase.

One such example is the Singapore-based smart e-commerce platform, Shopline’s partnership with Nextech AR to offer immersive shopping experiences in retail outlets such as Sears, Kohls and others.

By showing 3D models of products in stores, AR allows consumers to “try before buying” which decrease returns and increases online conversion rates.

AR solutions are also prevalent in museums and other tourist attractions across the world. The National Museum of Singapore, for instance, uses AR solutions to make visitors’ experiences immersive and engaging.

Hotel chains and luxury resorts such as Marriott are using AR solutions to offer an in-room art experience to their guests. With this, guests can redecorate their room’s walls virtually and share the results on social media. This not only enhances the guest experience but helps increase the brand’s reach.

Fast food chains and restaurants are also using AR to help customers view virtual meals before placing an order.

Ngo Chee Yong, COO & Co-Founder

“We bridge the gap between your brand objectives and the needs of your customers.”