Media And Entertainment
Merkle is one of the leading customer experience management (CXM) company that specializes in the delivery of unique, personalized customer experiences across platforms and devices. The firm has now launched two new podcast series namely: “Inside Job: Making CX Work” and “Digital Marketing Musings.”
The shows basically invite thought leaders all over the marketing industry to shed light on the growing trends of customer transformation and digital media.
“Last year, the marketing industry was shaken up by COVID-19 and is continuing to feel its impacts as we begin to navigate 2021,” said Erin Hutchinson, global CMO, Merkle. “These two new podcasts will help marketers develop strategies to meet their goals amid continued change, by providing expert views into areas that are top of mind for many: customer transformation and digital transformation. Through candid conversations with thought leaders across the industry, listeners can expect to gain valuable, actionable guidance from some of the best in the business.”
“Inside Job: Making CX Work”, is hosted by Jose Cebrian, SVP of marketing strategy. In every episode Cebrian interviews guests from best companies, who can give thoughtful ideas based on their experience.
“Digital Marketing Musings” is hosted by Andreah McCartney, senior manager, performance media. In this show, there will be a discussion on real-life issues of marketers. This helps listeners to get insights to better their brand in the digital era.