Havenly Expands Retail Footprint with New Store in Dallas

The second physical store of Havenly serves to provide customers with better experiences and raise brand exposure within the competitive furniture market.

CEO Lee Mayer leads Havenly into expanding its retail with its second The Citizenry location in spite of the ongoing challenges within the home furnishings industry. Havenly recognizes an exclusive doorway to develop brick-and-mortar retail during this period of shopper reservation and elevated interest rates within the market. Havenly established its Dallas store that presents handmade products including delicate hand-knotted rugs along an upscale brand district for effective customer relationships.

French retail company Havenly makes its retail push by targeting their existing customers while concentrating on major market areas such as Dallas where The Citizenry maintains substantial presence. Havenly executes this expansion because it supports their mission to establish multiple retail locations and raise brand recognition. Mayer stressed that real stores drive online e-commerce traffic because customers benefit from the touch-and-feel experience stores offer which online shopping lacks.

The growing demand for affordable quality purchases requires customers who choose physical retail over online stores according to Mayer. The company wants value-seeking customers who purchase high-quality home products to explore their offerings. Havenly demonstrates its dedication to designing the next phase of home design by focusing on retail expansion despite the essential role that retail plays in consumer shopping patterns.