Home technology salesforce salesforce Unveils Marketing Cloud Growth Edition Tailored for Small Businesses
Salesforce
CIO Bulletin
2024-02-21
Salesforce Launches Marketing Cloud Growth Edition to Revolutionize Marketing Strategies.
In a bid to empower small businesses with robust marketing solutions, Salesforce has introduced the Marketing Cloud Growth edition, specially crafted to address the unique challenges faced by smaller enterprises.
Equipped with cutting-edge AI capabilities, Marketing Cloud Growth streamlines marketing tasks that often overwhelm small businesses due to limited manpower and resources. Marketers can effortlessly segment audiences, execute personalized email campaigns spanning from text to image formats, optimize campaign performance, and develop comprehensive customer profiles. Additionally, the platform features a prompt builder tool, enabling organizations to store and manage reliable prompts efficiently.
Notably, Salesforce is extending a generous offer to small businesses with fewer than 200 employees who are already using Sales or Service Enterprise Editions, providing them with complimentary access to Data Cloud. This initiative aims to facilitate seamless integration of marketing and sales functions, enhancing overall operational efficiency.
Initially available in the United States and Canada, Marketing Cloud Growth is slated for expansion into Europe, the Middle East, and Asia by the year's end, catering to a global audience of small businesses seeking to elevate their marketing strategies.
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