Sports has brought several sport management and sport-based entertainment agencies to a height enabl... Sports has brought several sport management and sport-based entertainment agencies to a height enabling a wide range of short-term successes for both sports clubs and fans. Operations in sports management embrace AI training for athletes and wearable technology and e-sports and blockchain developments constitute the main elements in this sector. The collection of research explores three aspects in sports: virtual stadium activations and analytics used for strategic decisions and sustainable sports building practices. Digital transformation speed enables three modern trends involving AI measurement systems and smart stadium technology together with NFT technology for enhanced sports team interactions between leagues and fans. Modern global sports are evolving through technical advancements that combine real and computer-generated reality and self-governing official referees with robots monitoring injuries. Read More