Snapchat has something new in mind. It wants its advertisements to open something new and interesting, rather than a boring mobile website! And so, Snapchat had added 14 companies as its partners. Wit... Read more
With or without our knowledge, there are many times that we’ve been lured into Facebook ads. But because ads aren’t always permanently available anywhere, it can be impossible to find a Fa... Read more
IBM and MediaMath partner to boost cognitive bidding and create futuristic infrastructure. This development would give marketers neutral environment and capacity to maintain their own data on cloud.
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A bug in a recent version of Twitter's Android app inflated video advertising metrics by as much as 35%. In case you found yourself having to respond to questions around the ability to ... Read more
Facebook has made it clear with its new set of rules and guidelines that some contents will not be able to earn money through advertisements. This is aimed at making advertisers more comfortable about... Read more
Apple has made some major changes with Safari 11. These changes have become a major discussion, especially if you’re an advertiser and here’s why.
Safari 11 has brought about changes on h... Read more
WhatsApp has come up with a new strategy and is styled like Facebook Messenger. Facebook’s ad manager lets businesses buy ads with the call to action ‘Send me a WhatsApp Message’.&nb... Read more