Volkswagen Expands Retail Footprint with New Store Opening in Tamil Nadu

As Volkswagen unveils its latest showroom in Chennai, the automotive giant reinforces its foothold in India's dynamic market.

German automaker Volkswagen has taken a significant step forward in its expansion efforts in India by inaugurating a new store in the city, reinforcing its retail presence in the country. The latest addition to Volkswagen's network, located in Ambattur, Chennai, marks a strategic move to bolster its retail footprint in Tamil Nadu. With this development, Volkswagen now boasts a total network of 26 sales outlets and 20 service facilities in the state.

Highlighting the importance of the Chennai Metropolitan area as a key market for Volkswagen in India, Ashish Gupta, Brand Director of Volkswagen Passenger Cars India, expressed optimism about the growing demand for premium, safe, and reliable vehicles in the region. Gupta underscored the success of Volkswagen's Virtus sedan in the Chennai market in 2023, affirming the company's commitment to meeting the evolving needs of Indian consumers.

The newly inaugurated store, named 'KUN Capital Motors,' is led by Director Arun Uppuswami and features a five-car display and 25 service bays, among other amenities. Uppuswami emphasized the longstanding partnership between KUN Capital Motors and Volkswagen, which has played a pivotal role in driving a successful mobility revolution in Tamil Nadu. He also highlighted the accessibility of Volkswagen's portfolio, including the Taigun, Tiguan, and Virtus models, to customers through the new city store.

With the addition of this latest facility, Volkswagen's network in India now comprises 208 sales touchpoints and 142 service touchpoints across 155 cities. This expansion underscores Volkswagen's commitment to providing customers with a seamless retail experience and access to its innovative lineup of vehicles.