Near rakes in $100 million in its new funding round

Near has announced that it has raised $100 million in its latest round of funding. The company has received fresh investment from London based equity firm Greater Pacific Capital (GPC).

Till date, Near has raised a total of $134 million. Its investors include names like Sequoia Capital and JP Morgan. Anil Mathews, CEO and Founder of Near said: “We are humbled that we were able to close one of the largest rounds in our industry. It is a testament to our offering backed by unique data-sets and powerful science. With the new funds, we will be launching a suite of new data products, powered by the core platform. Further, the funds will not just help us strengthen our position in the existing markets, but also to open up key strategic markets.”

Near’s platform uses AI to make real-world data actionable. The company has helped the world’s best brands, enterprises and publishers obtain unique real-world insights from over 1.6 billion users in the platform for data enrichment and marketing.

The company was founded in 2012 by Anil Mathews and has seen remarkable growth since it launched its flagship SaaS Product, Allspark.