Amazon is all set out for trials for the expansion of its delivery service called the Seller Flex. Seller Flex is aimed to provide delivery services for third-party merchants on the Amazon platform. The delivery service was first launched in India and later moved to the US as well. Amazon just announced that it plans to expand the service by 2018.
It can be noted that this is another move from Amazon to own more of its own logistics. With Seller Flex, it could further expand the Prime deliveries and make it quicker for Prime members. This could also help it continue to expand the reach and breadth of Prime without it having to worry about bringing more third-party merchant goods into its own fulfillment centers.
The delivery service involves the giant e-retailer managing the package pickup and delivering to customers. Of course, these are customers who make a purchase on its platform.
Currently, Amazon has UPS and FedEx doing its deliveries. With Seller Flex, it doesn’t mean Amazon would be dropping off working with UPS or FedEx. However, the decisions as to how and by whom the package will be delivered will be authorized by Amazon’s control.
Amazon’s macro-level perspective can help it decide what should go where, and how, in order to best fulfill promises of expedited shipping times.